![]() Never one to approach a project the same way, Apeloig captures a lively, impulsive essence in his visual imagery, largely thanks to his bespoke typography and steady consumption of culture. Graphic designer Philippe Apeloig takes lines, letters and shapes and transforms them into captivating structures of movement-which explains why he compares his craft to that of an actor or a dancer. ![]() His brilliance has the rest of the world requesting his art, too, including Gagosian Gallery, Design Museum London, Phaidon Press and more. The unofficial French ambassador happens to be a trusted messenger for the cultural powerhouses-museums such as the Louvre and Musée d’Orsay, publishers such as Éditions de La Martinière and Robert Laffont and luxury brands such as Hermès and Yves Saint Laurent.
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